My Role

Product Designer — improved end-to-end web and mobile UX.

Key Deliverables

• Web & Mobile UX/UI
• Prototyping & Usability Testing
• Ordering & Checkout Flow Optimization
• Design System Foundations

Context

Online food ordering service operating across web and mobile.

Problem

Inconsistent UX patterns and friction in ordering flows reduced engagement.

What I Delivered (Product UX)

• Redesigned core ordering flows.
• Built interactive prototypes and ran usability testing.
• Improved consistency across web and mobile.
• Contributed to design system foundations.

Impact

• Improved usability and engagement
• Faster iteration and product consistency
• Clearer, more efficient ordering experience